Privacy Policy

Last Updated: 2026

aheadforhatsmoy.co.uk ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

Please read this Privacy Policy carefully. By accessing and using aheadforhatsmoy.co.uk, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.

Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the site includes:

Personal Data: Name, email address, phone number, and other contact information you voluntarily provide.
Technical Data: IP address, browser type, operating system, and device information.
Cookies and Similar Technologies: Information stored through cookies, web beacons, and similar tracking technologies.
Usage Data: Pages visited, time spent on pages, links clicked, and other browsing activity.
Location Data: Approximate location based on IP address (we do not collect precise GPS data without consent).

How We Use Information

We use the information we collect for the following purposes:

To provide, maintain, and improve our website and services.
To process affiliate commissions and track referrals to partner casinos and bookmakers.
To conduct analytics and understand user behaviour and preferences.
To send promotional emails and marketing communications (with your consent).
To comply with legal obligations and protect against fraud.
To personalise your experience on our website.
To respond to your inquiries and customer service requests.

Cookie Policy

Our website uses cookies and similar tracking technologies to enhance your browsing experience. Cookies are small data files stored on your device.

Types of Cookies We Use:

Essential Cookies: Required for website functionality (e.g., security, session management).
Analytics Cookies: Help us understand how visitors use our site (e.g., Google Analytics).
Affiliate Tracking Cookies: Track referrals to partner casinos and bookmakers for commission purposes.
Marketing Cookies: Used for advertising and remarketing purposes.

Cookie Opt-Out Options:

You can disable cookies through your browser settings.
You may opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
Visit www.allaboutcookies.org for more information on managing cookies.
Note: Disabling essential cookies may affect website functionality.

Third-Party Links

Our website contains links to non-Gamstop casinos, bookmakers, and other affiliate partners. Please be aware that:

We are not responsible for the privacy practices of third-party websites or services.
Third-party sites have their own privacy policies, and we encourage you to review them before providing any personal information.
Links do not constitute an endorsement or approval of the third-party content, policies, or practices.
We are not liable for any loss or damage caused by your interaction with third-party gambling operators.

Your Rights

Under UK Data Protection Law (GDPR and UK DPA 2018):

Right of Access: You have the right to request a copy of your personal data.
Right to Rectification: You can request correction of inaccurate data.
Right to Erasure: You may request deletion of your data (subject to legal obligations).
Right to Restrict Processing: You can request limitation of how we use your data.
Right to Data Portability: You can request your data in a portable format.
Right to Object: You may object to certain processing, including marketing communications.
Right to Withdraw Consent: You can withdraw consent at any time.

For US Residents: If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA). Please contact us to exercise your rights.

Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Specifically:

Account information is retained for the duration of your use and up to 5 years after account closure.
Marketing data is retained until you unsubscribe or withdraw consent.
Analytics and usage data are typically retained for 12-24 months.
Affiliate tracking data is retained for commission reconciliation purposes (typically 7 years for tax compliance).

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Email: privacy@aheadforhatsmoy.co.uk
Website: aheadforhatsmoy.co.uk

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk if you believe we have violated your data protection rights.

Changes to This Privacy Policy: We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The "Last Updated" date at the top of this policy will be revised accordingly. Your continued use of our website constitutes acceptance of any changes.